First Impressions Count

When meeting a client for the first time it is critical you make the right impression. How well you do during this first meeting reflects how well prepared you are, how professional you are and how much you value your meeting. In the first 5 minutes it is critical you...

SEO Explained

In the previous issue we explored Google’s popular Pay Per Click (PPC) Advertising Tool Adwords. In brief Adwords allows advertisers to secure a high listing on Google and charges them each time someone clicks on their listing. As an alternative to a PPC campaign,...